“They’re showing that anybody can do these things, that you don’t have to be afraid of aging. Like MacDonald, they do a lot of myth busting about what’s possible in life’s sixth, seventh and eighth decades. And boy, has the Old Gays changed that,” Martin said. I was just sort of floating by, not being social, not putting myself out there in the gay community. I had a very structured week where Monday I worked the food bank at the senior center, Tuesday and Friday I did yoga for an hour and a half, Wednesday I was on the front desk at the senior center. “I thought I was going to spend the rest of my life relaxing pretty much, and I do, but this is picking up more for us. In the California desert town of Cathedral City, Jessay Martin is the second youngest of the Old Gays at 68. Her very first video, a garden tour, clocked 37,600 likes. Wayne, with 130,500 followers amassed since joining in June 2020, owes her social media success to a teenage granddaughter. Lagetta Wayne, at 78, has teens asking her to be their grandmother as she tends to her vegetables and cooks them up in Suisun City, California, as on TikTok.
Others focus on beauty and style, setting up Amazon closets with their go-to looks and putting on makeup tutorials live. They have an endorsement deal with Grindr as they delight fans with their clueless answers to pop culture questions.
On TikTok, four friends who go by - the youngest is 65 - have 2.2 million followers, including Rihanna.
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And she just launched her own health and fitness app not so many years after learning how to use digital technology herself. MacDonald has paid partnerships with the sportswear and supplement brand Women’s Best, and the stress-busting device Sensate. Both aspirational and inspirational, older influencers are turning their digital platforms into gold.
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